A showcase site that converts bookings for a historic beach club.

L'esigenza

The site was old, slow and unusable on a phone. Bookings went through the switchboard, and out-of-hours requests were lost.

The approach

A visual redesign true to the historic brand, bilingual content strategy, booking system integration and 92 Lighthouse on mobile.

L'esito

Online bookings from 0 to 40% of the total, average response time down, reviews trending up.